There are many digital marketing companies providing Search Engine Marketing and Social Media Marketing services to clients in Australia. However, many of them focus on sales and acquisition over results and client retention. This is evident when you see that their sales team is equal to, if not bigger, than their production team. At Market Ease, we have the opposite approach. We believe that keeping a client is far more valuable than getting a new client on board. For this reason, our production team is always many times larger than our sales team, as we focus on getting results and on delivering a WOW experience to you, our valued client.
We've been in business since 2006, and our CEO has delved into digital marketing strategies all the way back in the year 2000, when the internet was still fairly new. We also invest heavily on research and development, to keep up with all the ongoing changes in the digital landscape. This way we can adapt our strategies to make them as updated and effective as possible.
We think it's criminal to keep you hostage to our services, and for that reason, every campaign we run will be created on your own account. We believe you should have full ownership rights of that asset, so that when you do need to move on from us (hopefully that doesn't happen), you don't have to start over, and can leverage off the asset we have built for you.
We don't lock clients into long term contracts. All our clients are put on a month-to-month arrangement. This puts the pressure back on us to perform, because we understand that without results, eventually, clients will leave us. That forces our whole team to focus around producing results for clients. Also, we rather stop a relationship if it's not mutually beneficial than to force a relationship that is just going to leave a sour taste in both parties' mouths.
This question is a bit like asking "how long is a piece of string?". It greatly depends on the amount of resources that are required to achieve a certain goal. We don't claim to be the cheapest in the industry; in fact, we are far from that. However, we do focus on providing a positive return on investment (ROI) for all our clients, so we will be doing audits and preliminary research to make sure that we can help you yield a positive ROI first before offering our service to you. We never put any of our clients on contracts, so you can cancel your subscription with us at any time for any reason. This puts the pressure back on us to perform and to deliver a great experience and results.
We create custom dashboards and reporting for all our clients, with the metrics that matter. It's great to know your traffic and engagement, but it's more important to know the metrics that affect the bottom line, such as revenue, number of sales, cost per acquisition, return on ad spend etc. We create custom live reporting with all these metrics that is accessible online 24 hours a day, 7 days a week. We will also email you the reports regularly on a frequency of your choice, so you don't have to spend your time logging in to view the results.
We do not offer a guarantee. Marketing is not black and white. Although we are confident that we can improve the chance that your business will be profitable, we can’t guarantee this, as there are just too many variables at play.
What we can promise however, is that when you work with Market Ease, you can expect:
- Access to 24/7 real-time reporting on any metrics that matter to you.
- Ownership access of all required platforms. We want to build your assets.
- No lock-in contracts. You're free to leave at any time if you don't see value.
- Fortnightly strategy calls with our team. Let's work together on this project.
Yes. You will always have a dedicated account manager who you can contact at any time during business hours for status updates and to get answers to your questions. You will also have access to other specialist in our team as well as to our CEO, should the need arise.